Too Much On Marketing?

It’s really tough to know the balance between investing in yourself and taking money off the table.

I’m investing so much money into marketing.

I think I’m doing the right thing. I am contemplating all the reasons why I shouldn’t be spending the money, and so far, I can’t find a good justification NOT TO spend the resources that I am.

The more I think about it, the more I become comfortable with the reality that I feel undeserving or maybe even a bit out of my league.

I never in a million years thought I would be the CEO of a company that processes millions of dollars every year. The truth is, I feel strange writing about it most times.

I know my sister and my uncle Marc read my blog each morning. Will they think I’m pretentious or bragging if I talk about managing investments or about finding the balance between growth and savings?

I don’t know. I doubt it. They support me no matter what. That much I know to be true.

But the reality is that I’m confident I am making the right choices. I’m being responsible. I’m double checking my math. I’m constantly evaluating whether I’m getting returns on my marketing money and reevalutating.

That doesn’t mean it’s a comfortable process.

I’m not sure I’ll ever be comfortable with it. But I know I will keep going.